Organisations wanting to increase profits and maintain a competitive advantage must ensure that they achieve the highest level of customer satisfaction and loyalty. Unhappy customers are unlikely to recommend organisations to other people and, even worse, they are likely to move their business elsewhere to negatively impact the bottom line.
The ability to demonstrate that customers are happy is also beneficial as feedback can be used as a key performance indicator, something that is particularly important for the non-profit sector.
It important to track customer satisfaction, but quantifying the level of satisfaction presents major challenges. ADDCOM Wave’s C-SAT IVR provides a cost effective solution and generates usable data to help determine what customers really think of the service they receive.
While most IVR-based customer satisfaction solutions are separate systems, ADDCOM Wave’s C-SAT IVR is fully integrated with the recording platform. This enables survey results to be associated with individual recordings, making it easy to identify calls for assessment and training.
ADDCOM Wave’s C-SAT IVR enables callers to complete a telephone survey at the end of interactions with agents.
These surveys usually comprise three to five questions and utilise a combination of touch-tone and speech recognition to capture customer responses.
Results from ADDCOM Wave C-SAT IVR are directly imported into the recording platform where they are automatically summarised in simple, real-time reports that provide useful insights to front-line managers. Calls that customers were or were not satisfied with can be quickly identified for assessment to help determine agent training requirements.
Scores and feedback obtained from customer surveys are made available in real-time enabling any problems to be immediately dealt with.
The ADDCOM Wave C-SAT IVR integrates seamlessly with call recording, allowing customer satisfaction results to be used as a criteria for selecting which calls to assess.
Satisfaction results can be reported back to agents and team leaders, allowing agent performance to be analysed.
The system can be set up to allow customers to leave personalised feedback and comments.
Calls can be tagged in real-time with an outcome or a status update.
ADDCOM Wave’s C-SAT IVR enables callers to complete a telephone survey at the end of interactions with agents. These surveys usually comprise three to five questions and utilise a combination of touch-tone and speech recognition to capture customer responses.
Results from ADDCOM Wave C-SAT IVR are directly imported into the recording platform where they are automatically summarised in simple, real-time reports that provide useful insights to front-line managers. Calls that customers were or were not satisfied with can be quickly identified for assessment to help determine agent training requirements.
In the event that a very strong positive or negative response is given to a question, customers can be automatically directed to a follow-up question requesting further information. This allows surveys to automatically adapt in response to customer feedback.
Contact centre managers and supervisors can use survey results as a Key Performance Indicator to demonstrate they are achieving acceptable levels of customer satisfaction.
ADDCOM Contact Solutions Pty Ltd
ABN: 79 104 791 488
Phone: 1300 789 600
salesau@addcom.com
accounts@addcom.com
Address:
Suite 1.05, Level 1, Building 1
Riverview Business Park
3 Richardson Place
North Ryde NSW 2113